Tuesday, July 2, 2024
09:30 am – 11:00 am: EUROBIKE Media Kick Off
Press Center, Torhaus level 4, Messe Frankfurt
In 90 minutes, we will provide an overview of the current state of the industry and present innovations, figures, data and facts. In the first 40 minutes, the industry's umbrella organisations will provide an overview of current developments. Zukunft Fahrrad presents a new industry study, the Mountain Bike Tourism Forum the results of its gravel survey. ZIV and ADFC round off the picture of the industry and the cycling climate. In the second part, we present the innovations at this year's EUROBIKE - from bikes, drives and accessories to digital services and lifestyle.
11:00 am – 1:00 pm: EUROBIKE-Media-Tour
Press Center, Torhaus level 4, Messe Frankfurt
During the media tour, we present innovations and trend topics specifically for media representatives. We visit selected companies at their exhibition stands, conduct interviews with those responsible and present the product premières in a way that is suitable for images and videos.
Wednesday, July 3, 2024
10:00 am – 11:00 am: EUROBIKE-Business Press Conference
Conference Room Frequenz 1+2, Portalhaus, Messe Frankfurt
At the business press conference, we will talk to experts about current challenges and the prospects for sustainable forms of mobility, present international market assessments and introduce the reorganisation of Eurobike in Frankfurt.