EUROBIKE AWARD 2026

Andrea Reidl – Freelance Journalist and Author

Andrea Reidl is a journalist, author, speaker and presenter with a focus on mobility and urban development.  She gives workshops, hosts professional events and gives lectures on current developments in the mobility sector.
As a freelance author, she writes for magazines such as Zeit Online, Spiegel, fairkehr, and Veloplan, among others. She also runs the Busy Streets magazine at RiffReporter, which was funded by the Zeit Foundation for two years.

Hanka Kupfernagel – Cyclist, 8x World master, 35x German, entrepreneur, commentator and cycling expert

Hanka Kupfernagel is among the most successful German Cyclists and shaped international women’s cycling for over 25 years. She won numerous titles in multiple disciplines, among them Road, individual time trial, cyclocross, and track. Her biggest achievements being an Olympian silver medal in the 2000 road race, four world master titles in cyclocross as well as a world master title in the 2007 individual time trial. She has won a total of 35 German championships in various disciplines.
After her last race at the 2019 German Cyclocross Championships, she remains active in cycling. Today, she works as a personal coach, organizes bike events, and is the owner of the La Hanka brand. Since 2022, she has also been appearing as a co-commentator and cycling expert for ARD, WDR, and MDR, including at the Tour de France Femmes.

Jan-Willem van Schaik – Editor-in-chief Bike Europe

Jan-Willem van Schaik has been part of the Bike Europe editorial team since 2007. Prior to that, he worked for almost ten years in the B2B media landscape of the Benelux bicycle industry. As a close observer of important market changes, including the introduction of e-bikes, he developed a deep understanding of the industry and its dynamics.
With this background, he follows developments from different perspectives and contributes to establishing Bike Europe as the leading source of information for the bicycle industry.

Jessie Ridler – Engineering Project Manager Minimal; Design engineer

Jessie Ridler brings over a decade of experience working and studying in engineering, product development, and technical compliance. She studied Product Design Engineering at Loughborough University and holds an HNC in Mechanical Engineering. In 2023, Jessie moved into the micromobility and electric cargo bike sector, working as a design engineer before transitioning into technical compliance. Her work focused on defining EU market-access strategies, interpreting standards and directives, and building robust technical documentation frameworks to support compliant product launches. In 2025 Jessie joined Minimal as an Engineering Project Manager. At Minimal, Jessie coordinates engineering projects across vehicle design, electronics, software, technical compliance, test & validation and manufacturing. Jessie also works closely with SUFA (Sustainable Urban Freight Association) and LEVA (Light Electric Vehicle Association) to help shape the future of this very exciting industry. 

Katrin Dröge-Berzedjou – Owner and CEO feine räder Bielefeld GmbH & Co. KG and Radhaus Mobility GmbH & Co.KG

Katrin Dröge-Berzedjou is a manager in the bicycle industry and has been responsible for projects at the interface of product development and marketing for many years.

She develops marketing strategies, organizes trade fairs and events, and accompanies new products from the initial idea to market entry. 

Since 2025, she has been the owner and managing director of Radhaus E-Bike Mobility GmbH & Co. KG and Feine Räder GmbH & Co. KG. In these roles, she combines operational responsibility with the strategic development of the locations.

Marco Brust – Geschäftsführer Velotech

Marco Brust, born in 1986, is the managing partner of velotech.de and has learned the testing profession from the ground up. From an early age, he experienced the development of the family business firsthand and has been actively working in the company for over 15 years. In 2018, he took over management from his father, Ernst Brust. Marco is a trained electrician and completed further training as a master bicycle mechanic. He then studied mechanical engineering in Schweinfurt. During a multi-year stay in Taiwan and China, he gained extensive experience in bicycle manufacturing and acquired deep insights into the various facets of the industry. In addition to his role at velotech.de, he is actively involved as a chairman in national, European, and international standardization committees. Through his voluntary commitment, he contributes significantly to the further development of the industry.

Miłosz Kędracki – Founder and editor bikeBoard, experienced bike tester

Miłosz Kędracki began his professional journey in 1992–1995 as a bicycle mechanic in Oslo, Norway, while completing his studies. Upon graduation, he returned to Poland and proposed launching a monthly cycling magazine to his colleagues.
Since 1996, he has been integral to bikeBoard's operations—writing, testing bicycles, managing distribution, organizing reader events, and serving as editorial secretary. When the publisher retired in 2001, Kędracki acquired the title, developing the magazine beyond initial projections. bikeBoard tests a large number of bicycles annually. Kędracki personally tested the majority of these models and authored or supervised their reviews. Over his tenure, this translates to thousands of bicycles and hundreds of cycling components assessed—representing substantial expertise and comprehensive market knowledge.
In 2018–2019, he sold the publication and stepped back from editorial management. However, the new ownership brought him back within a year. In recent years, Kędracki has focused on consulting, mentoring, writing, translating, introducing brands to the Polish market.

Nils Holger Moormann – multi-award-winning designer and art director

Die Welt am Sonntag claims: Nils Holger Moormann is like his furniture, and his furniture is like him—intelligent, ascetic, humorous, and clever. Since 1982, as a self-taught designer and career changer, he has been developing furniture with a minimalist design language and precise detailing. In 2020, he handed over his eponymous company to new owners and has since been working in the Nils Holger Moormann Art Direction formation. Nils Holger Moormann has received over 60 awards for his designs, and many of his works are represented in museums throughout Europe.
In addition to his work as a designer, he is involved as a juror, coach for young designers, and guest professor at the Kunsthochschule Kassel.